Strategic Technology Management BY Steven W Anderson
(Building Bridges between Sciences, Engineering and Business Management)
Category : Business
ISBN : 9781860943973, 9781911299004
PUBLISHER :
This invaluable book attempts to bridge business management and scientific management practices so as to foster better understanding between the two entities. It focuses on commercialization of research outcomes. Using cases extensively to illustrate practical difficulties encountered in working across functional barriers, the book also provides guidelines on how these difficulties can be overcome.
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